Eco Friendly Jewelry Website Launched

It has been a while since we did our last post, we have been really busy working on clients projects and some of our own ventures.

We recently launched www.justviva.com a fine costume jewelry website, the jewelry is made out of the finest materials from around the globe, from Bohemian Pearls and Crystals to Tropical wood and seeds.

Some of our new collecti0ns include seed jewelry and eco friendly jewelry and italian horn necklaces

Please visit www.justviva.com for more information

Keyword Research and Free Article Submissions

There are many websites and directories that provide you with Free article submissions. Writing about your products or services and submitting these articles to free content websites is a great way to market your website, as it provides you with a way of building pages that link back to your site, and as you know, the more links that point to your site the better your website will rank for the engines.

How do you choose the topic of your article?
Well, you could select a monthly theme related to your products or services and create an article every month; you could ask your customers what topics they think could be of interest to their current or potential clients; or your could ask your colleagues to suggest a topic. The truth is that all of the above is just plain guessing. You want to be able to write about a subject that you actually know people are already searching for, so it brings relevant traffic to your website. The wrong phrases will bring irrelevant traffic to your website.

Researching the phrases
At this point, you might be asking yourself: "how do I know what those phrases are? Well, there are many tools on the internet that record the phrases that people are typing, and these tools are available online. They provide you with current information (the keywords being typed in) that the major search engines collect.

How to use the phrases in your articles
-You need to pick one phrase per article
-Put your keyword phrase in your titles and subtitles
-Bold and/or italicize your keyword phrase within your paragraphs.
-Make sure your keyword phrase is at the top of the page, middle of the page and make sure it's at the end of the page.

We recognize the importance of free article submissions and provide you with our keyword research service. Therefore, when you are ready to write an article, you can choose from a selection of phrases which we positively know will bring relevant traffic to your website.

Contact us today, for more information about our keyword research services.

Link Building and Free Article Submissions

By now, you have probably heard about the importance of getting other websites to link to yours so that you can get a higher ranking in the search engines.

The importance of links
There are two types of links, one way links and reciprocal links.
One way links means that you point to a site but that site does not link back to you, and reciprocal links denote that you point to a site and that site in turn links back to you.

Reciprocal linking is beneficial because it looks good for the search engines; it comes across like natural link building.

So what are unnatural links ?
They occur when you purchase links from high page rank sites.

Search engines usually don't like it when in a short period of time you create too many links from high ranked websites; it is advisable to do a combination of both one way and reciprocal linking.

Another way to build links is through free content creation or free article submissions. By doing this, you do not need to request links from relevant sites.

What is Free Article Submissions ?
Free articles are a great way for website owners to gain exposure, and for publishers to obtain quality content for their websites. All the content can be used by webmasters free of charge for their websites, the only stipulation is that the content remains unchanged or edited and that any links remain live.


Please contact us for more information about better website ROI

Web Site Monitoring Tools

There are many web site monitoring tools that let you check relevant information about your website.

I read the following article from 456bereastreet which talks about the importance of having a set of web site monitoring tools all in one site:

Check your site with The Scrutinizer

The link to the recommended tool is: http://www.scrutinizer.phileplanet.com/

I tried it and it does look handy.

Contact us today for information about Best Website Design

Hispanic Internet Marketing

What is Hispanic internet marketing? It is Internet marketing geared specifically towards the growing Hispanic community in the United States and in Latin America as well.

Why should you work to reach the Hispanic Market on the internet?
You’d be crazy not to!
The number of U.S. Hispanic Internet users is expected to hit 20.9 million by 2010, with growth driven primarily by Hispanic youth, according to a new report from eMarketer.
By 2010, there will be 3.3 million U.S. Hispanic Internet users - between 3 and 17 years old, 4 million between 18 and 24, and 4.8 million 25 to 34, eMarketer estimated.

In order to remain competitive, companies must gain a real understanding of the Hispanic consumer experience and purchase orientations.

Who should be participating in Hispanic internet marketing ?

1. US Hispanic companies targeting US Hispanics
2. US American companies targeting US Hispanics
3. Both US Hispanic and American companies targeting Latin America as well as their own markets
4. Latin American companies targeting their own markets
5. Latin American companies targeting all markets that include both Latin American, US Hispanic and American markets

How does NetKlik help you to reach Hispanic Internet users?
There are two primary strategies for targeting the US Hispanic market through the search engines:

1. Pay-Per-Click (PPC) and
2. Search Engine Optimization (SEO)

We work closely with you to assist you in the best possible way on how to exploit the growing search engine market.

Our starting point is the keyword research. We provide you with a questionnaire, which is used as the basis for the keyword research. At the end of the process we provide you with a list of relevant keywords that you can use for your SEO campaign or PPC.

Our keyword research is based on actual keyword phrases being used throughout the Internet. You see, every time you type a keyword phrase into a search engine, that keyword phrase gets recorded. There are several programs available to webmasters so that we can obtain these keyword phrases. The result of this research is that we come up with a list of relevant keyword phrases that are being used by Internet Users.

Since Internet Users are “hunting” for your website, it’s important that you have on your website the words they are using in the “hunt”!

This process is known as search engine optimization (SEO), and the results provide a client with much greater business opportunities that translate into better return on investment.

Contact us today for more information about Hispanic internet marketing.

Web Site Designs and Maintenance

All of our projects come with an optional maintenance agreement designed to keep your mind at ease. We offer maintenance services to businesses and organizations that already have a web site.

Our web designs and maintenance services are oriented to smaller companies that cannot afford their own web development or IT department, and medium sized companies that outsource web design to save time and money.

The importance of updating your website
It's a common mistake to think that the process of creating a website ends once the website is built and launched. A website should be built in stages and should always be under developement. We continue to work with you long after your website is online.

Your website as a marketing tool
The majority of Internet users go to the Internet and search for INFORMATION. Having content - fresh and updated content on your website - feeds those Internet users the information they are seeking. Updating that content regularly will encourage visitors and search engines to return to your site.

As your Web Design Department we handle everything, from the creation of your Website design to the hosting, regular maintenance and updates. You needn't worry about how to do anything or who will do it!

Please contact us today for more information about our web designs and maintenance services

Best Website Design

This is a topic I have been giving some thought lately.

What is the best website design?

Is it a website that wins awards? Is it a website that can be viewed in every browser and mobile device?

As a website designer, I see websites from a different perspective than a typical website owner. But, for a change, I am going to try and put myself in a typical business owner’s position and as such, when I think of “best website design” what immediately comes to my mind are not all the things mentioned above. What does come to mind is a “successful” website.

Why do businesses create websites in the first place?
The majority of the time they create websites to promote or sell their products and/or services, so their goal is to have their website generate sales or leads, in other words their goal is to have websites that produce an income.

Ranking high on the engines
In order for a website to be profitable, there are several factors that must be considered as absolutes. One, of course is the web design itself. Two, is the accessibility of the site pages. In other words, how easily does the site come up on your computer? How easy is it to find what you are looking for on the website?
Three, is the search engine friendly towards the site design and construction. In other words, can the search engines read it? You’d be surprised how many websites are NOT search engine friendly (in fact only 15% of websites are!)
At Netklik we offer better website ROI by addressing all three of these factors. Our definition of “best website design” encompasses these three extremely important issues.

How do we do it?
When a client comes to us, we listen to his requirements and we make recommendations about which pages he should include on his website. But to create the website at that point would be a terrible mistake. Why? Because there is one major service that we provide PRIOR to website design, that is Keyword Research.

The importance of the Keyword Research
After we make recommendations about the structure and navigation of the site, we offer our clients our Keyword Research service. You see, the very basic nature of search engines is that Internet users go to a search engine and “type” in a keyword phrase. The search engine then looks for website pages that have that keyword phrase in them. So, if a website is to be “found” for a keyword phrase, that phrase has to be on the website!! But, which keyword phrase should you use? Our keyword research service can tell you. This research tells us the keyword phrases that people are typing into the search engines. Of course, we look for phrases that are related to the website! With the results of this research we are able to find phrases that give us great opportunities which otherwise would have been unknown.

At NetKlik, our policy is to use ONE keyword phrase per website page. That ensures that the search engines SEE that website page as a source for that keyword phrase. So when Internet users are searching for those keyword phrases, the client’s website shows up on the top of the list.

This process is known as search engine optimization and the results provide a client with much greater business opportunities, which translates into better return on investment.

Denise Schmeichler
Netklik, LLC
Better Website ROI